Near the end he talks about mathematicians with published papers that say "you shouldn't believe any of my papers, they're just telling stories" and don't care if their theories are wrong. Wow
Don't forget how essential story-telling is to the human condition: culture, accumulated knowledge and everything we as a species have achieved is built on top of it. With that in mind, it's much easier to see why people some might want to play the role of storyteller at all costs.