Seems many Americans think that companies somehow have to have a moral or something. The explicit purpose of setting up a for-profit company is to make it explicit that the company is out after earning a profit.
If there is a choice between two options, and one will lead to less profit, the choice is obvious to them. If you think Apple is "for encryption" because they are just the good guys, you're missing the picture of why a company exists in the first place.
I would only put trust in organizations who are not for-profit companies if it's for important things. I couldn't care less about food-delivery services for middle-class and above, but for hospitals, prisons, water, electricity and so on, you can't have (well, you can [look at the US], but usually doesn't turn out great for the people, only the stakeholders) for-profit companies running them as the incentives are all misaligned.
Early in the US history, all companies existed through acts of congress and thus were implicitly for the betterment of the USA.
The theory of corporate ownership... Or at least the fashion trend... Has changed through the years. But many still hold onto the old ideals.
We live in a democracy, which means that we can change the 'purpose' of companies as long as enough Americans agree on it.
As such, your argument cannot assume a particular definition or purpose of companies. Instead, the question should be... Is the current for profit model really best for America?
Regulation usually is used for help controlling that (and regulation is normally set by representatives of the people in that state)
You're outlining a healthy perspective on change, which I thank you for. Also means we can continue to push for more better changes.
The reason companies do this is not to be a friendly company in general and care about the world and it's people. If that was the point, they would have created a non-profit or similar. The criticism of hypocrisy should come when they make those ads instead.
Look at the Activision/Blizzard situation where a player was banned for speaking for a cause they believe in, they release different statements in different countries (one pro-China in China and one not pro-China in the US), and applies different rules in different cases where it makes sense for the market. In China, shouldn't speak about freedom for Hong-Kong and in the US, it's important you support LGBT. The company will reflect that in their advertisement, where they want people to buy their products.
Apple wouldn't be doing it if it cost them significantly, as we see with them compromising their supposed values under Chinese pressure.
Also, unsure of how it works in the US, but usually shareholders are not bound by any ethics as far as I know. Sure, if they would be unethical, people may boycott the company and it would do less profit. But I don't think there are laws saying a shareholder/company needs to be ethical. It's just good business currently to be ethical.
There have been a few interesting pieces in the FT that make something of a mockery of the benefits of focus on shareholder value. Finding that it is usually of short term benefit, but longer-term detriment to the company, and ultimately shareholders.
Can any entity glorify civil disobedience historical figures and bend to the wills of a country known for gross human rights violations? Of course it can but it shouldn't.
However, with so many major American companies selling and sourcing abroad it can be argued they should no longer be considered American, but Global corporations. And a Global corporation has to be as inoffensive as possible to any potential market in the world, China included.
And what are they? if not capitalism and opportunity? Because that's exactly what Apple is doing with China, making money.
But let's cut the hypocrisy here. All these "values" advertised by American companies are PR and marketing for their American audience, nothing more.
Just like Nike faking to care about civil rights in US while using child slave workforce overseas to make cheap shoes. And it works because consumers like narratives, not facts.
Apple is all about narratives, to make Apple client feels special, as a luxury brand.
Now, of course it hurts to see these things happen, but that's jut the complexity of the world we're living in. On the other hand, if Apple were to collaborate with the Chinese government on providing backdoors etc., it would be a whole other story.
"On the other hand, if Apple were to collaborate with the Chinese government on providing backdoors etc., it would be a whole other story. " Then I got news for you! Everyone in China who is using Apple (with their nice ideals and everything) and using iCloud, have all their data easily accessible to the Chinese government, as iClouds servers are run by a state-owned company.
"It's better to be a pirate than to join the Navy"
"Think different"
etc.
To the extent that a corporation can have abstract things like ideals, this seems like a betrayal