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That's not Hanlon's razor: they had a moment where they commit an act of fraud by intent, not by incompetent behaviour.

The point is, rather than setting out to maliciously deceive people it could have just been laziness.

There’s multiple angles to what could have happened.

"I'm going to commit fraud out of laziness" is plenty malicious.

I wouldn’t be surprised if it genuinely worked to begin with, but the numbers were lower than they expected so then they just made it random.

For another example: for about two years, Twitter on the web had a feature in the notifications section, a dropdown on each notification item with a "See less often" option which appeared to the user to send feedback or preferences to Twitter, but in reality sent nothing.