The full name Santa Cruz Operation only refers to the original SCO company (which sold itself in 2001), not the SCO Group which purchased SCO and turned its name into a dirty word. Unlike the SCO Group, the original SCO was old-school commercial Unix, but it didn't have such a bad reputation. Quite a few hackers in the Unix world worked with the original SCO.
Seriously, what was the CEO thinking about?! I guess Caldera Systems purchased SCO and they suddenly found the days of commercial proprietary Unix were ending and the purchase was a mistake, and this is how they started its assaults.
Unlike the SCO Group, the original SCO didn't have such a bad reputation. Quite a few hackers in the Unix world worked with the original SCO. Also it used to hold a Unix conference, speakers included Linus Torvalds.