Google's making us play by their rules:

1. Our ML models see that your emails spam? You're spam.

2. You're using Tor or a VPN? Here's 10 reCaptcha's.

3. Don't use Google Webmaster or use AMPs? Good luck finding your page on the 1st page.

4. Youtube video includes education hacking tutorials? Demonetized.

Obviously some alternatives are moving to Fastmail and using Duck Duck Go, but we need Google to stop this "my way or you don't exist" attitude before they become a huge conglomerate which controls major aspects of many people's lives (which they arguably already do) and leaves everyone (like small companies that don't use Google or just regular people who don't want a Google account) separated from the world they're forming.