Yeah when we made deepstream sound more like a standalone deployment, similar to nginx or rethinkdb (meaning you can get an executable/install via package managers and so forth) and downplayed the NodeJS part of it we ended up having alot less people contribute to the project or even using it as they wouldn't be aware that it could be installed via NPM.
I guess my point is that the status quo of node server dependencies seem to be run as part of a bigger project (featherjs, meteor, socket.io, sockeetcluster) which means you npm install and configure it via javascript. The last couple versions have been me trying to navigate the landscape so I can provide a totally standalone/configuration based server that can also be extended by end users (hence all the typescript interfaces and support).
Basically I'm not certain how to pitch this exactly. I feel a bit of condolence from the fact that when it was a startup with over ten employees we had the same issue (specially since I was the tech guy)
Anyways, more than happy to hear any suggestions! I been involved with this project for over 3 years so I definitely have a biased view on trying to see the project for the first time.