Basically what this article boils down to IMHO is "when shit gets hard just run, or better yet just dont do it because it might get hard"
And as for the 6 solutions she proposes... well those are dumb to. If people focus on how much work a startup is then they are much more likely to talk themselves out of it. I rather follow the advice of people like Steve Blank (customer development) and PG - How to start a startup (http://www.paulgraham.com/start.html)
Maybe we should take another piece of advice from this lady that obviously knows nothing about successful products and just forget passion to "Follow the Money" as she put it.
> Maybe we should take another piece of advice from this lady that obviously knows nothing about successful products
Amy actually has a number of successful products to her name. See http://unicornfree.com/2010/i-made-216668-from-products/