Another example, every once in a while you'll see an article or a politician talking about what a tragedy it is that broadband is more expensive/worse in rural America, and how we need to, say, support some government program to fix that through subsidies. Usually said articles will include some quotes from people who are in relevant areas. I'll see comments on articles -- including places like HN -- talking about how satellite internet operators are "price gouging" people for mediocre speeds.
But I admit that I'm far from an expert on this topic, it would be interesting to read studies or polls on how people in rural areas feel about this.