I wonder if you can always turn a double-marketplace problem into a situation where the buyers and seller is the same person.
Or, if it means figuring out a way to change your business model to make sure they do become the same person.
Or, if it means figuring out a way to change your business model to make sure they do become the same person.
The uship team just found two groups that were not paired and probably did a tremendous amount of legwork to create activity on both sides. I think sometimes you can just replace "they need to be the same person" with "we need to be solving a specific problem."