I see a common pattern among utility providing IT companies, that despite the core functionality can be supported by tens of people, it goes ahead and hires thousand anyways, which give raise to features that are neither core nor that anyone wanted. The company then go under as the business can’t generate enough revenue to feed the thousands of developer and management that has been brought in.

If you have a good app, keep it that way by not increasing bloat, both technically and organizationally.