Apple AirPods: iPhone accessory or the next big thing?
kevinrooke.com
kevinrooke.com
> Assuming an even split of sales between Gen 1, Gen 2, and AirPods Pro, Airpods revenue was $12 billion in 2019
This itself is a terrible assumption. AirPods Pro launched in November 2019, so had just 2 months of sales. Even otherwise, there is never an even split between the lower and higher priced versions of any product, especially when the higher one costs nearly double.
Another source (https://hypebeast.com/2019/12/apple-airpods-stats-third-larg...) estimates the sales at $6 billion, half of what the parent article says.
- If one random sales estimate is $6 billion and the other is $12 billion, it is clear that there isn't enough information out there, or something else is amiss. This isn't just a margin of error difference, and would completely change the graph in the parent article.
- There is nothing useful to be taken away from comparing its sales numbers against a bunch of SaaS companies. Here's a better idea - put it on a graph along with sales of Echo, Fire TV, Philips Hue, Chromecast, Roku, Ring, Tile, Duracell AA Battery, GoPro etc.
2) There is one interesting thing. Everyone would say "make software" because it is easily scalable and you want scalable business. You don't want to make physical things, because making business on physical things is not scalable. Now Apple is showing that making physical things makes loads of money if you are Apple. So still making physical things can make more money than making SaaS.
Am college student, have not heard of this yet.
- a chip design/fabrication team
- a battery design team
- procurement specialists and high-volume vendor contracts in Asia, with assembly lines ready to go at moment's notice
- a logistics, operations and distribution pipeline in every market in the world
- the most successful product in the world (iPhone) which you can attach your sales to
- billions in marketing and advertising budgets
- premium retail locations across the world
AirPods are NOT a startup, and should not be compared to other startups. "Make software" is definitely still good advice for the vast majority of entrepreneurs out there.
You will not believe how low key was that project. It could've easily been a design from an average if not a lower tier OEM.
All competitors have to cope with interface limitations and API inadequacies. Even one extra obligatory UI step can practically ruin the experience (as compared to AirPods).
Getting to the point where deep integration is easy ... is hard.
It’s a luxury brand group, but has price points that go from attainable to stratospheric.
If I had to pick one label, I would choose Burberry (fitting, since Apple went on a Burberry hiring spree a number of years ago, and not just for retail but in design) or Marc Jacobs (which is part of LVMH).
...at which point it's reasonable to maybe stop conflating price with value.
Very few audiophiles are sitting at their desk using Airpods, though. In that market, wired headphones rule supreme. (Many people are using wireless noise-cancelling headphones, however, not for audio quality but because "work" is too loud for people to work. At my last job, they even had Sonos speakers around playing music all day. It was crazy!)
Audiophiles buy music to listen to their stereo/audio equipment.
Which still isn't a useful comparison.
One is an outright purchase, and the other a subscription service.
Spotify has been around since 2006 and just eked out a tiny profit last year. Unless they plan on owning music themselves, I don’t see why the music owners wouldn’t try to capture most of the profit.
We know that Roku doesn’t make much of anything from hardware sells - the CEO said they aren’t trying to make a profit from the hardware, but ad sales and subscription revenue.
... then it still sounds like they are making billions of dollars on mere headphones. Fascinating.
Besides there are plenty of almost as good knock offs st half the price.
If we were to consider that, the comparison is guaranteed to be dramatically worse (in the favor of Apple).
Shopify, Snapchat and Spotify have yet to earn a single net dollar in profit. They're all still losing money as of their most recent quarters. And their lifetime losses are epic to say the least. Twitter also may still be negative for its lifetime, given its very substantial past losses.
If Apple has even modest 10% margins on the Airpods (it's more likely to be 2x to 3x that), it's at least a billion a year in profit right now. That's probably more than Spotify could earn on its zero margin business even if you gave them $20 billion in sales.
[0]: https://www.amazon.com/Bluetooth-Bluetoooth-Headphones-Sweat...
The reality is, Apple (either through the Apple brand or through Beats), was the only electronics company that could realistically achieve the economies of scale to sell truly wireless earbuds at this MSRP in 2016, but that doesn’t mean the margins don’t get bigger every single month. It’s true that the margins might be lower for another company, but audio is an insanely high margin industry. Even in retail, the markup between retailer cost and MSRP is often at least 50% — it Is often higher. And if you have the scale and supply chain to own literals every part and churn out a headset, it’s even higher.
> That means almost all iPhone users are still either using wired earphones or none at all.
I'm sorry, what? Non-Apple branded Bluetooth earphones (including AirPod knockoffs) are ubiquitous, and far outnumber wired earphones (in part thanks to Apple and many Android OEMs dropping headset jacks).
That only happened on high-end smartphones. Low-end and mid-range still have 3.5 mm socket.
(Also, I actually look around regularly at the train station, and I still see mostly wired headsets. I'm using a wireless one, btw.)
I see the occasional default Apple headphones, but the vast majority of people are using Airpod-alikes.
This does not match my experience at all, but SE Asia is a diverse place.
Go to a random rural town in a midwestern US state and I'm sure you probably won't see people wearing Airpods, which is probably what people are picturing when someone says SE Asia.
We have paved roads believe it or not, as well as a large class of people who use the newest iPhones.
Which means that almost everyone still uses wired phones.
https://duckduckgo.com/?q=wireless+headset&ia=images&iax=ima...
Every headset has some amount of wiring.
Yet half of HN has a fit anytime the word “Serverless” is uttered.
Understanding that may not be wider usage, I feel there exists a need (or at least benefit) for two words - something which is good/intended for listening, and something which is good/intended for conversing.
As I'm currently in operations, vast majority of my team spends 4+++ hrs a day on calls and conference calls. We'll take a $20 3.5mm Logitech with a boom over a $100 bluetooth with a boom over $200 bluetooth without a boom in a heart beat. Anybody with airpods [or Samsung etc equivalents] has been taken out to the back alley and shot by now.
When you think about it, the new usage (wireless = no wires at all) is more accurate than the old (wired, but not connected the the phone itself by wires)
You see a lot of AirPods (I was gifted a set myself) but you see even more wireless over-ear headphones. I probably notice those the most. And wired are still common, though not necessarily 3.5mm.
* I know, not representative of the general population, and USA-centric, but the A list tends to be representative of what people want and, if they can afford it, what they have.
What do you mean by not necessarily 3.5mm?
Do you mean they are ubiquitous with people using iPhones? Because here is Australia I would guesstimate that 80% of in-ear wireless earphone used with Apple devices are AirPods.
I think probably 50% of people I know who've bought an iPhone in the last year have bought AirPods at the same time (if they didn't already have them).
Over/On ear headphone are a different story, as is Android.
Maybe in new sales, but not in deployed use.
I’ll buy a quality headset or in-ear and it might last me a decade.
Even 25% of those numbers gets us to really impressive revenue numbers.
Additionally the author's conclusion that although Airpod revenue is relatively good for a technology company, it's small compared to Apple's total revenue and as compared to the future value of services revenue this hardware enables.
Not only were they unofficial, the guess work was wrong. And even the facts were wrong. What annoys me is the blog is actually for investment. ( With Email Newsletter suggesting sign up for insight )
>Since 2017, Apple has sold roughly 215 million iPhones per year. These phones cost roughly $1,000 each, and therefore generate $215 billion of revenue for Apple each year. This makes up 81% of Apple’s total revenue
There is no need to guess. Apple actually report ASP when they were reporting Sales Unit Number. In 2017 their iPhone ASP were 618 - 697 depending on Quarter. In 2018 their iPhone ASP were 728 - 793. They stopped reporting unit and ASP in 2019.
Apple Fiscal 2017, 2018, 2019 Revenue was $229.234B, $265.595B, $259.97B And iPhone Revenue was $141.29 , $166.8B, iPhone % of revenue was ~62% to of their revenue.
Not 80%.
The blog post could have been so much better if he spend 10min actually looking up those number.
And make no mistake about it - a huge portion of these sales are people buying Apple's marketing - not buying the tech itself.
Which I think may bode well for Apple in that we are only scratching the surface of what the tech can do.
Heart Rate, Sleep Tracking, Mic/Phone, Payments are all wonderful, but the drawbacks of "machine-learning-shake-to-wake", one-day battery life, and trying to fiddle with a tiny touch screen make the Apple watch less of a watch and more of "everything but a watch".
Long Live Pebble / Rest in Peace.
The only true part of this sentence
> it is a damn shame that FitBit was allowed to purchase the company
Pebble failed financially and put its assets up for sale, some of which were bought by Fitbit.
> and immediately shut it down
Fitbit kept servers running for years that supported Pebble devices.
I'm a Fitbit employee but don't speak for Fitbit. An official response wouldn't be so terse; I'm just annoyed that this falsehood keeps going years later.
Zero people have been swayed by the observation that the components can be acquired for cheaper
And the non-iOS phone users that are married to “how much control they have” have touched an iphone since 2014.
Oh, how wrong I was. Siri is still garbage, CarPlay is terrible compared to Android Auto. And there's nothing even similar to Google Home. Apple's hands-free story is completely nonexistent which is fine if you've never used a decent hands-free ecosystem, but it's very hard to switch back to.
Its one vs many variants
I've been thinking of jumping to iPhone for the watch and privacy features. It really grinds my gears how much Google has sold out its users.
I don't even tinker that much and my foray into iOS lasted only 1 year with the 10S Max. The inability to arrange items freely on the desktop (leave a blank space) was frustrating. The lack of control over default apps was occasionally problematic. The inability to natively link to a Windows computer and transfer files is also something I use.
That said, there are a ton of benefits of iOS over Android that I recognize (iMessage, Apple Wallet, the screen responsiveness, etc).
Honstly every time I see someone wearing earpods I can't take him seriously anymore, they look _so_ bad. There's a lot of options on the market, and airpods are the ugliest of them all.
Personally, I don't wear these sorts of things in public but that's mostly because I hate being isolated from even relatively benign environments.
That’s competitive differentiation, which is very much part of marketing. An iPhone isn’t easy to use in the same way that git is easier to use than svn for someone who has been using git for a decade.
I know a lot of iphone users think it's the most intuitive machine in the world and a 5 year old can get it, and I'm obviously heavily swayed by my decade or whatever with Android but the amount of hidden/unintuitive-to-me/impossible-to-do things I found was what moved me back to Android after that trial.
I spent a LOT of time searching on Google for how to do things with that phone.
While both keyboards are nearly the same, everything you type would be wrong for quite a while.
Unless you mean the wider ecosystem, in which case I agree.
The answer is monopoly pricing vs competition. Apple is the only iOS manufacturer, just like they were the only MacOS Manufacturer (excepting the brief period of Mac clones)
That means all Android manufacturers compete and split their market driving down prices and margins and divvying up market share.
You saw the same thing in PCs when they were almost sold at cost or razor thin margins because they were commodified: a pc from dell vs hp vs compaq vs gazillion other vendors was basically the same experience.
I don’t disagree with this, but it only matters at all because iOS (and access to its user interface, Safari, lock in on iMessages) is a distinct value add. BlackBerry also had a monopoly on their OS as did Palm as did Nokia. None of them exist anymore.
This is largely not true anymore. (In fact, in certain areas it would be appropriate to say that it's iPhone doing the "crushing".)
Why is this an issue? Do you need dedicated back and forward buttons to browse through your pictures? Of course not, you just swipe left and right. That’s how the iPhone handles the “back” movement.
I just clicked on an album in "Photos", I could scroll through them swiping left and right to go through the photos but now I have to rely on the arrow at the top left of the screen to go back to view all albums. I like having a back button always present on the buttom of my screen in Android for this.
So if you've selected a photo, a swipe down dismisses the photo. From there, a swipe in from the very edge of the screen brings you out of the current album and back to viewing all albums.
I will make a video demonstrating it if you would like.
Initially, this behavior may seem weird to some from outside the iOS ecosystem? But dismissing photos by pulling down seems to be common UX with modern apps. And swiping from the side feels so natural, that apps that don't implement it (10%?) are jarring. It could be said that a weakness here is that Apple does not enforce universal usage, but most apps have implemented it well. When it does work (90%?), my thumb appreciates not having to reach the bottom left of the phone.
Sorry if it sounded sarcastic, this was a sincere question.
I had a big performance problem on my s7 way after putting in a high speed SDcard that apparently was corrupted or damaged. I was only, as far as I know, who knows what Android was storing on it, putting podcasts/images on it and it still brought my entire OS to its knees until I removed it. That was a huge trial in my Android loyalty because I went months with this incredibly slow phone until I finally was packing it up to sell, remembered "oh I don't want the buyer to have my SDcard!" pulled it out and it felt like a new phone again, I got another 2-3 years out of it. Eventually tossed it at the ground on accident thus the s8..
Wonder how much influence that had on current AirPods.
Sony WF-1000XM3 are a popular in-ear Bluetooth headphones with noise cancelling. 80 EUR cheaper than Apple Airpods Pro.
2) There's a lot of copy cats who look akin to Apple Airpods because Apple is a premium brand.
If people want quality (or at least guarantee of quality in what they buy) they'll tend to whatever is better. N.B. "Better" can mean ease-of-use/experience too (Apple)
Actually the Walkman (which was arguably Sony's second breakout product, the first being a transistor radio) Sony was definitely the cool kid. And don't forget the Playstation or the Trinitron.
In fact Steve Jobs explicitly emulated and admired Sony for their (then) sense of style, customer appeal and quality.
The Sony of today is a different company. Despite the PS2 success I date the decay to when they bought United Artists.
The only problems are the original pleather earcups wear off ($15 replacements are everywhere online), and the cord is pretty long since these are studio headphones. Some people cut the cord by the earpiece and splice a female end, but that's a little beyond my skill set.
Sony had the Walkman but missed the mp3-player market, didn't bring out a walkman phone, and now they have a product competing with AirPods that's naturally completely disconnected from the walkman both directly and indirectly because "walkmen are ancient" which is not some universal truth, that's just what they let their previously powerful brand degrade to. They've wisely chosen to brand their Airpod competitor the Sony WF1000XM3, who doesn't want products that sound like version of cruiser missiles, or shipping container dimensions? Ironically I heard a friened describe his pair as his "Sony AirPods", because that's what they are to him, the equivalent of Apple AirPods but cheaper and made by Sony, because even the people who own the product can't remember the name. So naturally friends ask why not get "Real" AirPods? And his answer was price, which makes the product sound like a cheap discount version. But it's in the same price range and same quality and even beat out the AirPods in some reviews. Talk about a branding disaster.
They actually did, the Sony Ericsson W800. But if you didn't know about that, it kinda proves your point, the branding wasn't a resounding success.
At roughly the same time I got an iPod, and an Apple-hating housemate bought a Sony MP3 player with a name only a barcode scanner could love. Also it couldn’t play MP3s, instead a weird proprietary format that didn’t work anywhere else. Songs had to be converted using their crappy software.
He swapped it for an iPod within weeks.
Even now, the conversation is ‘what are those?’, ‘oh, they’re AirPods’. Compared to ‘what are those?’, ‘oh, they’re Sony WC-31... err, Sony headphone things.
Good work guys.
So far, they have 3 generations of those (over the past 5 years iirc). You know what the naming scheme for each generation is?
MDR-1000X (that’s the gen i have and love; heard that the 3rd has some great improvements over the first two as well) -> WH-1000XM2 -> WH-1000XM3
To add an insult to injury, it is literally just one character away from just as poorly named “sony airpods”, which is WF-1000XM3.
Software has always been their Achiles heel.
Their laptop where cool but running widows with super custom drivers. Their music players were cool but running weird formats with proprietary interfaces. Anything that needs software intercompatibility has been basically doomed under Sony.
In contrast Apple has decent software and overcomes the strategy tax by canibilizing itself restlessly and letting third parties eat their lunch where they’re not good enough (to a point. Apple still clings at default apps on iOS for instance)
I'd point more towards the competitiveness of the digital music market making their aggressive attempts to lock customers into their own narrowly focused music platform much less appealing. In game consoles, proprietary content is the point; not so much in audio gear.
In that respect their MD player was also running decent software, it just didn’t talk to anything not Sony produced.
Anecdotally, they also have a joint venture with Docomo that worked on NFC payment solutions that was super successful with genuinely strong software.
On the music market, I think the lockin wasn’t so much an issue (iPods also locked you in to some extent) than Sony’s desktop software being utter garbage.
I actually bought a Net Walkman at that time because I liked the hardware more, and it was hell: I’m not even sure there was any mac support, I might have run a VM for that, and even in a proper windows environment it was still buggy, extremely time consumming to move tacks to the player, yet limited and low quality. I personally think Sony lost to itself, more than the competition coming for Sony.
I had a Sony MP3 player in 2000. It only played atrac files and I had to specially rip and encode my cds to be able to play. The hardware was neat, it was like a thick pencil. But the software was purposely horrible because Sony wanted to not allow mp3s or songs bought outside their ecosystem.
But Sony did use its previous products positioning to produce and market new ones. The arguably owned the "portable audio" market from their first transistor radio in 1955, through the Walkman brand dominance up until the first iPod.
They were no longer really able to compete after the key differentiator became software.
They also seem technology-driven.
Variant: UI is all too often painful. Extra steps, easy invocation of dangerous mistakes.
Finally, the sense of abandonment. You bought it, WTF do you think you are - you want updates for years, or compatibility with other devices?
Vs...
Apple doesn't give much re: specs because they're mostly irrelevant in use. UI is nuanced. And everything is built to keep you smoothly progressing deeper into the ecosystem.
This isn't true but maybe that verifies exactly the point you're trying to make. Sony had a whole line of Walkman phones including a Walkman brick phone, a flip phone, and an awesome switchblade-style phone. They were able to sync music to your computer directly, without any software, and stored it all on a Sony memory stick. Unfortunately, they also did not have a standard headphone jack and relied on connecting headphones through the same data/sync port which meant that you had to use and buy the Walkman-branded headphones from Sony.
They were soooo close but a few key decisions made them fail miserably.
By definition all of the businesses that survive are good at marketing - Apple has managed to drive extraordinary value through positioning and differentiation and left everyone else to compete over the collapsing middle market.
Sony’s precise problem was underinvesting on positioning and brand and relying on their technical advantage ... which proved a problem when everyone else caught up with the tech and they couldn’t repeat the trick with other devices.
People say marketing like it’s something to be ashamed of, and that Apple should deliberately hobble itself by being bad at it. It’s really critical.
Likewise, claiming that the Root Kit business (by which time the iPod had been around for a good 5 years) sunk Sony’s business seems like a bit of a reach.
They were the first company to crack the nut of digital music sales, and getting those deals with the recording industry absolutely required DRM at the time.
So the argument that Apple didn’t outcompete Sony on marketing rests on a marketing slogan from 20 years ago?
That slogan makes pretty clear to me what Apple’s priorities were and had been all along - put the customer’s needs at the forefront of their positioning.
I believe CD ripping software was relatively niche before that due to legal concerns. I don't think it was just marketing.
Sony wanted to keep the minidisk ATRAC codec (arguably much better than mp3, unfortunately while mp3 became ubiquitous despite patents, ATRAC never did) along with the draconic drm.
I lived a year in Japan in 1997-98 - I recall a fellow high school student had racks upon tracks of "pirated" MDs at home. It was a similar price model to streaming; less pr cd/disk, but "at least something" - as everyone would rent a CD and buy a blank mini-disk - and rip at home. No digital/lossless copy from a copied MD to a blank.
Classic example of the west being slow at adapting some tech, then "jumping" to the next (here, using a computer to rip cds, not dedicated hw, like an MD deck and cd player, linked via digital coax/optical cable). And then skipping cd rentals in favour of first pirated music, then streaming. Much helped by by free software like Winamp that AFAIK ignored the licensing on mp3 in most cases.
The iPods were certainly helped by mp3 file-sharing - that probably wouldn't have happened if they could only play back aac or whatever - if they weren't mp3 players not merely music players.
https://macdailynews.com/2007/02/06/apple_ceo_steve_jobs_pos...
Today’s most popular iPod holds 1000 songs, and research tells us that the average iPod is nearly full. This means that only 22 out of 1000 songs, or under 3% of the music on the average iPod, is purchased from the iTunes store and protected with a DRM. The remaining 97% of the music is unprotected and playable on any player that can play the open formats.
https://web.archive.org/web/20070207234839/http://www.apple....
Citation needed. Steve Jobs was incredibly anti-DRM and it was only added because the content owners wouldn't license the music to Apple without it. Once the iTunes Store exploded and became a primary sales channel, Apple renegotiated their licenses and required all media to be DRM-free because, at that point, they had the upper hand.
Around the end of 2006, the music industry was complaining that no other music store could compete with iTunes because the DRM wasn’t compatible. They wanted Apple to license FairPlay to competitors.
Apple refused and Jobs posted his famous “Thoughts on Music” letter on the front page of Apple’s website where he said that if the music industry wanted interoperability, they could license music to everyone DRM free and there would be interoperability. Especially since all physical music was already DRM free.
https://fortune.com/2014/12/14/re-thinking-steve-jobs-though...
Imagine a world where every online store sells DRM-free music encoded in open licensable formats. In such a world, any player can play music purchased from any store, and any store can sell music which is playable on all players. This is clearly the best alternative for consumers, and Apple would embrace it in a heartbeat.”
There was some haggling back and forth about terms. The music industry wanted variable pricing, to be able to sell more music as a whole album and a cut of each iPhone sold. Apple refused all of their demands.
The other stores acquiesced and were able to sell DRM music before Apple. However EMI and some independent labels did agree from day one.
Two years later all of the music labels came to terms with Apple and allowed it to sell music directly on the phone over the cellular network.
Got my first MacBook because of work. Was previously a windows / Linux user and didn’t get macs but ended up loving the MacBook Pro. Got an iPhone from work too, ended up loving that too. Got a pair of AirPods as present, use it pretty frequently now.
Seems like both a good thing (like it after using it) and a bad thing (wouldn’t have gotten into it if not for the unplanned opportunity) for Apple.
Back when i bought airpods 2 years ago, I still had an Android, and they blew me away in terms of UX. Up to that moment, i have tried and failed to find a pair of fully wireless earbuds that worked as well and sounded as good (for earbuds, obviously). And even today, out of all people i know with android phones, about a third of them use airpods. Each one of them had a similar story of quiet dismissal of airpods for quite a while since the release, then they tried them, and bought them shortly after.
P.S. as of now, there are a few good non-airpods truly wireless earbuds that are solid alternatives. Back when i got them, however, every single model out there I tried had some critical flaw. Things like dropped connection or sound getting choppy and stuttery in certain areas. It mostly happened on busy street intersections, so i guess it had something to do with interference from a lot of other bluetooth devices, because the exact same thing used to happen to bluetooth connection in my old car at one specific heavy traffic intersection.
Being able to just put them in your ears and instantly listen to music is something that i never thought i would care for, but after using airpods for a bit, there is no way i am going back.
I still use wired over the ear headphones, but only on my desktop. The desktop scenario is perfect for wired, since it is stationary (i.e., i never have to worry about unwringling the cable or worrying about it getting caught on clothing, and they are always plugged in).
P.S. i still dont get the point of your comment. You reply on the comment chain talking about Apple and their impressive entry in the field of wireless earbuds decrying the whole industry of wireless earbuds. It’s like going into a thread talking about how Tesla dominates in the EV market with their supercharger infrastructure and vehicle range, and exclaiming “you know what doesn’t have this problem? Gas cars.”
I have an Apple Watch, it unlocks my laptop automatically. My AirPods connect seamlessly to my phone for listening to music, my watch when I'm working out and my laptop when I'm doing video calls at work. Continuity, AirDrop, AirPlay ... you can't deny that Apple has built an impressive ecosystem.
"what the tech can do"? you mean the airpods?
what else is there?
Jim Collins talked about his conversations with Steve Jobs at the end of the Knowledge project podcasts. He started talking to Steve after Steve got fired from Apple.
The iPod was better than any competitor it faced ever. The UI with the click wheel was completely unmatched. Maybe the Zune, years later, came close, but Apple absolutely crushed it with the iPhone and iPod touch.
The iPhone was leaps and bounds ahead of its time, to the point that the then King of the hill, BlackBerry, didn’t even think it was possible. And the smoothness of the UI was completely unmatched. The pocketPCs of the time were clunky messes. The iPhone’s UI was so far ahead that it’s now the default UI for every phone.
And finally, the AirPods are a far superior experience than the alternatives. In addition though, the AirPods are extremely competitively priced.
I bought an iPod Classic later on (with 160 GB) to experience the genius usability of the iPod. Except, I didn't experience it.
The major innovation of the iPhone was that it had a capacitive touch UI (which allows finger use, gestures, etc). The iPhone did not have an App Store during release. It was missing a lot of features. It was Nokia who was the market leader around that point. I wish they fully bet on Maemo and capacitive touch instead of Windows Phone (they went the right way with the N9, but the predecessors were still too much on pen and resistive touch, or hybrid).
Right now, it is oddly enough Jolla who have a partly proprietary, partly FOSS, Linux-based OS (SFOS) for which you need a paid license for. After that, they won't track you though. The iPhone would've never sustained a big pie of the smartphone market though; it is Android which killed Nokia. Official SFOS has Android emulation.
Same with the iPhone. The major innovation of the iPhone was that it was simple to use and anyone could pick it up and use it without knowing anything about it.
Ever since Web 2.0 it was clear to me that a touch-based UI would win if you used a web browser; it was Apple's capacitive touch UI which was the killer feature. Nobody had such even though Mozilla was experimenting already with a mobile browser (Fennec). (For some use-cases, a keyboard is still desirable though. E.g. a Pebble during sports is better usable than a touch-based smartwatch.)
You don't need to know what Ogg Vorbis is; I knew because I ripped my CDs to Ogg Vorbis. I already paid for these. It allowed me to save even more space compared to MP3 and AAC.
None of these things, in any way, take away from how simple the first iPhone was to use. Once again, you missed the point completely.
The only thing that came close to the usability and reliability of an iPhone in 2007 was the Blackberry.
FWIW, I never used the original iPhone for a long period of time, but I did use the iPod Touch, and I did have usability issues with it (not in hindsight). Something simple as blocking ads, for example, it could not do without jailbreaking. I call that a design issue. That Google does such, is to be expected as it is their main source of income. Apple? Not so much. Multitasking was also something to forget about.
Unless you have some kind of argument that actually addresses the premise that the iPhone was successful because it was the easiest smartphone on the market to use and had high discoverability, you're going to keep missing the point by responding with features that you wish it had when it launched.
The only major innovation the iPhone was using, was a capacitive touch UI. iOS wasn't polished, as it lacked many basic features. Yet the UI was good enough and simple to use. Nothing I wrote here above is in contradiction with each other. The only thing you appear to disagree on is the importance of these missing features. If they had these features from the beginning, perhaps Apple would've released too late, and the market would be saturated already (as touchscreen devices were coming to the masses regardless).
Apple spent around 40-50m on the initial rollout, a sum completely unheard of in the industry. And they bested themselves every iphone release since.
Even today, closest contenders are far from that mark.
HTC may have had a touch UI, but they didn’t have a capacitive touch screen (did the XDA use a stylus? I’d wager it did).
More importantly, Apple was the only company willing to:
* commit all their resources to a single UI and single phone
* write their own operating system for said phone to have control over its fate and optimize for that UI
* offer a sales experience where people could discover the phone, see how it worked, and get expert help, with sales people who actually knew about the phone and weren’t offering users the choice of three dozen competitors at the same time
This "Apple is only good at marketing" idea is vastly off the mark.
OK.
> [...] Phone cameras are important.
Your preferences != other people's preferences.
The camera on a $1000 iPhone is not good enough? For what? For whom? The cameras on mid range smartphones are amazing, these days. A $150 China phone or $250 West phone is great these days. It is basically adequate for a whole lot of use cases, including normal day to day usage.
Also, smartphones with multiple cameras are, in a way, unrealistic. There's quite some lack of realism in today's cameras, akin to autotune.
It is also not possible to take an objectively great photo. Everyone has different biases, interests, quality thresholds, etc. See e.g. [1] for a (result of a) blind test.
[1] https://tweakers.net/reviews/7566/blinde-test-smartphonecame...
You are describing missing functionality, but you are not refuting the claim of iPhone's simplicity of use.
There were plenty of things the iPhone couldn't do. Among these that it could, the experience was years ahead of the competition.
I already addressed that in my first post in this subthread:
"[...]
The major innovation of the iPhone was that it had a capacitive touch UI (which allows finger use, gestures, etc). The iPhone did not have an App Store during release. It was missing a lot of features. It was Nokia who was the market leader around that point. I wish they fully bet on Maemo and capacitive touch instead of Windows Phone (they went the right way with the N9, but the predecessors were still too much on pen and resistive touch, or hybrid).
[...]"
I wouldn't say that's accurate. Like the iPod before it, the iPhone relied on experimentation and peer demonstration for UI comprehension. It wasn't discoverable.
My single instance of using an iPhone resulted in total failure in determining how to switch between two running apps. I kept ending up on the home screen and having to click the app's icon again.
Apples clever hack around that was to let customers get hands-on with the devices before purchase in controlled Apple Store environments where they could be nudged into thinking that they had mastered the UI themselves.
Except this was exactly how the original iPhone handled app-switching. It was only by getting people used to that paradigm that modern smartphones were even able to introduce mobile multi-tasking. At the time of the iPhone's release, Blackberry was king and switching apps was a matter of hitting the "Back" button over and over again until you got back to the main menu of the Blackberry OS. On some models, you could click on a scroll wheel/ball and click "Go back to App Launcher" (or something similar). Precisely what the iPhone did was give people a home button.
Edit: added Windows clarification
https://www.businessinsider.com/apple-airpods-review-wireles...
>The biggest downside? Their sound is just OK. AirPods produce a perfectly average sound that's clear in the mid-tones and is good for podcasts but doesn't pack much in the low end. And because of their open design, sound isolation is terrible. There's also no noise cancellation, so you'll be stuck hearing traffic or crowds around you. The Jabra Elite 65Ts produce much better sound at about the same price. Even budget alternatives like the $80 Anker Soundcore earbuds offer just-as-good sound for half the price.
I've read pretty much the same take from most reviewers I've looked at. It matches quality on cheaper models, and is outpaced by competitors in the same price range.
- form factor (my powerbeats pro case is huge compared to airpods) - handoff between different Apple devices - BT reliability/connection strength (mostly down to BT 4 vs 5) - fit and finish - noise cancellation
People weigh all of these things differently to arrive at what is "best". If a broad range of wireless buds all meet someone's threshold for acceptable audio quality, the other factors will be deciding.
3 years ago, they were the first seamlessly and reliably working product to free me of the cabled ear buds mess.
Were there other bluetooth ear buds before? Yes. Were they complete and utter shit to use? Also yes.
Now, 3 years later, a few competitors arise and some are better in some ways than AirPods - but again none are better than AirPods Pro. Active noise cancellation always has a markup of around $100 no matter the brand or product. So still, these AirPods Pro are fairly priced in my opinion (AirPods + $100).
You have to actively hate on Apple for even claiming any bluetooth in-ear buds are better than AirPods Pro as of today.
Samsung etc. caught on to AirPods after 3 years - but certainly not to AirPods Pro.
Apple charges an extra $40 for the wireless charging case - airpods are $159, Airpods with wireless charging case are $199. Earfun earbuds are right now less than $40 total on Amazon, sold by the brand, and are better than Apple's offer at 199 as far as I'm concerned.
Or, one might say, Apple's product is the only satisfactory product on the market. It could certainly be better; along some axes, it's strictly worse than its competitors. But along a crucial axis, it meets a minimum standard of quality—not hurting my ears—that nothing else does. Sort of like modern VR products were "better" in that they finally met the minimum standard of quality of "not making me throw up."
(You can tell that Apple is thinking specifically about this problem when nobody else is, because when they decided to add a conformant seal to the AirPods Pro, they then spent who-knows-how-much figuring out a way to actively pump air out of the ear canal to relieve the pressure imbalance you create when you shove the 'bud in there. I haven't tried those, but I'm pretty sure, from the description of the pressure-equalization tech they employ, that they wouldn't hurt my ears either.)
It's a simple vent, no pump, active or otherwise. My B&O's have not quite the same, but a flange in the silicon to achieve the same effect.
The former is subjective, as for the latter - what's the competition to which they are favourably priced?
Apple added on their own crippling DRM after that.
The same is true of the iPod and of the iPhone. To me, that doesn’t diminish from the fact that those are/were best-in-class products, but the ubiquity is absolutely based on fashion.
The same is true of the Apple Watch. Of course the irony here is the Apple Watch was very much marketed as a fashion accessory first. That didn’t work. When the messaging pivoted to health and those capabilities got better then the completion (and there is no Android Apple Watch competition. Fitbit is the closest.), adoption spiked. But again, there is a still a very strong fashion component, even tho that isn’t a large part of the marketing anymore (the attempts to target luxury fashionistas have shifted and that has IMHO made for a better product all around). You don’t get a smart watch. You get an Apple Watch.
The way it's been done for decades.
If not, I recommend you testing out this specific scenario. For a lot of the ones I tested, it becomes an exercise in patience and frustration. There were even some that refused to pair with more than one device at a time at all, meaning that every time you switch a device, you have to do the whole pairing process again. And that wasn't 10 years ago, i tested this less than 2 years ago.
And even the whole pairing process is annoying. Best case scenario, you can just pair them using the standard bluetooth settings on your phone. Worst case, you have to deal with some custom app (that you have to install on your phone) and do the steps from there (looking at you, Sony; I love your WH-1000XM over the head line of headphones, but ffs this is just bad UX). Contrast it with AirPods, where you just need to open the case and put them close to your iPhone. You do it once and then completely forget about having to do this ever again.
P.S. if your other device is an Apple one as well, it gets even more seamless. You don't need to pair it in that case, you just switch the audio output device on your macbook from speakers to airpods, which are already present on the list of audio devices (as long as you paired it with another apple device of yours first).
I don't believe Airpods would be any better in that scenario.
Only a second if your kids don’t have it, or you didn’t leave it at home, or...
With AirPods, one does not need track down the other device.
A huge percentage of our species gladly trade money for, objectively speaking, very minor improvements in convenience or experience. Apple has been taking this fact to the bank for 30 years. You may not have the same preferences, but you're probably in the minority. FWIW.
I'm philosophically aligned with Linux but not with Android.
I've tried both Windows and Mac, I just like Ubuntu better.
Could not agree more. I love the WH-1000XM3s (and loved the XM2s before that), but the UX on this stuff is just so frustrating.
Talking about seamless, the 3.5mm jack is far more seamless and robust to me. I wonder how long before they seal that hole on the only apple product (of the ones I use) that has it yet ... the macbook.
I believe there are higher end non Apple devices that have solved this.
I’m glad it’s worked well for you, though. I figured someone must being a good experience with it.
I'm wearing a pair I bought over a year ago, and using multiple devices at the same time is as easy as just turning them on.
Au contraire, that was _vital_ to shifting the public discussion. Right at the beginning, public sentiment was "what? >$400 for a watch? are you crazy?" To stifle that thinking, Apple brilliantly went for the fashion accessory approach and announced the absurdly high-end Watch Edition at >$10,000 ... suddenly discussion went from "$400 is too much" to "$10,000 is absurd, but I can do $400."
Once the Overton Window for watches was shifted away from "vs $5 cheap watch" to ">$400 is reasonable", then Apple could shift the discussion to "...and look at all these other things you get besides time!"
They couldn't get to "...and health" until they got to "...reasonable price." Having achieved both, people buy an Apple Watch for all occasions, because ... well ... it's what sensible tech-connected people do.
Offering a handful of $10,000 Watch Edition probably segued into $1B in profits from associating the product line with high fashion. Nobody is ashamed to wear an Apple Watch with a 5-digit suit.
I dont think it's fashion so much as not looking stupid. Airpods aren't cool, they just don't look bad.
I preferred the Creative Zen Touch to the iPod from the same year (2004), because:
- it had a great UI (similar to the iPod's, but the scroll area was vertical instead of circular)
- I could load music onto it easily (no need to use a special app)
IIRC Apple and Creative had some litigation about the IP for the UI, although I don't recall the details.
EDIT: I agree with your point about the iPhone.
iRivers, Cowons, and Samsungs were a head above it without any doubt. They were just never marketed in US.
Same with Smartphones. Japanese phones had all features of a smartphone a decade before the rest of the world, but they never bothered to market them outside thinking of outside world being "not advanced enough" to culturally absorb a phone as an integral lifestyle element, and not as a work tool.
https://www.cnet.com/news/apples-ipod-spurs-mixed-reactions/
This forum thread from the 2001 release is pretty funny:
https://forums.macrumors.com/threads/apples-new-thing-ipod.5...
Absolutely: https://forums.macrumors.com/threads/apples-new-thing-ipod.5...
The Reality Distiortion Field turned out to be in this guy's head :) Seriously, many technical people underestimate the power of "bringing X to the masses" by making a beautiful, easy polished, effortless UX. UX (usually) trumps functionality.
> #13
> iCan't believe it!
> It's now at the online Apple Store!
> $400 for an Mp3 Player!
>I'd call it the Cube 2.0 as it wont sell, and be killed off in a short time...and it's not really functional.
> Uuhh Steve, can I have a PDA now?"
A quote for the ages... :D
When it comes to multitasking, the WebOS card metaphor won out and even came to iOS.
WebOS is now a smart TV OS
Growing up during the rise of the ipod, it absolutely was a status symbol first and foremost. Owning a zune gave you more ridicule in middle school than not owning an mp3 player at all. People were buying earpods without even buying an ipod, just to have that white cord dangling out of their ear.
Maybe older generations saw it as good tech only, but for late millenials, the ipod's popularity was due to an obsession for vanity. These were the years where everything had to be either lacoste, abercrombie, hollister, american eagle, or a 6 inch tall polo man, after all.
Part of the airpods success is that they tap into this obsession toward vanity harbored deep within millenials, who have also moved on from mall brands to gucci/balenciaga/supreme/insert bougie brand of the decade.
I actually bought different headphones because of that ad b/c I thought it was so stupid, but do go on.
It was a status symbol for you and your teenage friends. Life expectancy is currently around 80 in the developed world and teenagers don't really have disposable income, so teenagers weren't really driving sales. Apple made cool commercials and cool colors because they could.
As well any Apple main product this day in my opinion. Good and decent products, but severely overpriced. Nothing close to as revolutionary as they were in the early days. Look at functions in new models of iPhones or hardware upgrades in Macs, they are not new or exciting. These days they are so much alternatives, it's a wonder to me why Apple is still so popular. It has to be a fashion or prestige feeling in my opinion. And it's only a matter of time before that dies out in my opinion.
How come we have such high expectations for argument quality for every other topic other than how "apple is better" - it has reached the point where I read it and I almost jump to astroturfing conclusions. Fortunately for Apple their fans are dedicated enough to astroturf for free!
Then I found that my airpods were under the couch and I immediately switched back.
It's Air Pod or...
TOZO T10? Sony XB950B1? LETSCOM IPX7? KOVEBBLE IPX7?
Fuck I have no idea what all these numbers and letters mean, I'll buy some Air Pods.
To someone who uses Sony, AudioTechnica (loved my ATH-M50s for.. 5+ years) , Jabra. etc you tend to learn the numbering not that it's great. It's like buying a 3 series or 5 series BMW. There's usually some way to determine which class they're in from that brand, like the Sonys were 1000MX2s before they became 1000MX3s, next will be the MX4, the preceding WF or WH is earbuds vs over-ear (no idea what WF or WH actually means, though).
To most buyers, they don't need to search for anything. It's an Apple product that works with their other Apple products because of course it does.
Why do you need only one competitor? I picked a random non-apple bluetooth 5 earpod and it's a superior product for over $100 less as far as I can tell.
The sony WF-1000XM3 get mentioned immediately if you google/reddit/etc for "Air Pod Alternative"
I disagree with the idea that it's marketing. Apple does very little marketing these days. Apple products are a memetic virus.
Apple does a significant amount of marketing, and I'd argue that they've been steadily ramping it up recently. It's just that they're usually a lot better at staying out of your face about it.
But they certainly do advertising specifically. A lot has been oriented around photography for a while but that's hardly surprising as people certainly don't upgrade phones for texting or phone calls.
The iPod was far from the first, far from the best, and maybe even technically not an mp3 player.
The only upside is they’re branded, so you can make yourself look like you’re the type of person who owns Apple products. Wow.
I'm not even sure what standard anyone here could use to claim that AirPods (or anything) are cool. Apple products are a status symbol, and sure they have potential to be cool, but glorifying bluetooth earbuds as such looks more, to me, like we're just conflating whatever cool means with the idea of status.
I'm not saying they're mutually exclusive, but I am saying I require some actual definition of terms and proof beyond sales or people wearing them to take the claim seriously on HN. Otherwise, it just looks like a fanboy being a fanboy.
But yeah, anything sticking out of your ears that has a lower profile than wired headphones falls into this goofy uncanny valley of man-melding-with-machine, at least in my view. And this is why I believe that Steve Jobs had the design-sense to see that and not allow it. But hey, maybe not, maybe the way I have articulated it is completely wrong, and this goofy uncanny valley is actually really cool.
I think it's an amazing product even without the integration and software and integration.
Cherry-picking the detail you think is most important from an article is a form of editorializing. If you want to say what you think is important about an article, do not do so by changing the title. Instead, post it as a comment to the thread. Then your view will be on a level playing field with everyone else's.
https://hn.algolia.com/?dateRange=all&page=0&prefix=false&qu...
I think that's about the right tradeoff for something that will be done once every 2 years.
Their laptops and phones do not have replaceable batteries, why would their headphones?
Practically, an iPhone battery is replaceable in you average mall tech shop in a mid sized town. In the 5/6 era, it was a 30 minute job if you’re being slow and careful. (I’ve got 3 screen replacements and 2 battery swaps under my belt from that era).
My understanding of the AirPods is that the complexity level is more akin to component level fixes for a main phone board. I’d expect that there are people who can do it, but they’re rare, and they’ve got specialized equipment, and it’s probably not worth it for an earphone battery.
If they aren't replaceable by you, they aren't replaceable.
It is true, and it is indeed a pretty decent deal. $49 over the course of a few years is imo a reasonable price I am willing to pay for this. They also have a similar reasonably-priced battery replacement program for iPhones as well.
> An update to Monday’s report: Apple has confirmed that the new AirPods Pro are no more repairable than previous versions of the wireless earbuds. The pods are made partly with recyclable materials but due to size and build process (i.e glue) it doesn’t repair. Just replace.
What are you talking about?
That's like comparing a car to wheels. Laptops/phones have infinitely more use cases to them. Headphones are accessories.
To replace the batteries: $50 each airpod, $50 for the charging case
My understanding is that opening an AirPod without damaging the plastic casing is close to impossible to do.
My guess would be they replace them then strip the components out of your returned AirPod or charging case and recycle/reuse what they can.
Now I'm looking at iFixit teardown and it looks very different.
I guess you're right.
https://articles2.marketrealist.com/2019/09/airpods-face-sti...
ipads, iphones, even some modern mac laptops that have the disks soldered and batteries glued, etc.
Airpods are an exception to the rule here.
I wonder where this narrative comes from, can you please explain why do you think that Apple products degrade rapidly and are thrown away?
That's an entire generation of Apple laptops of all kinds - Apple MacBook Air 13, Macbook Pro 13, Macbook Pro 15 - all of them having their keyboards eventually malfunctioning, and ultimately needing their keyboards refurbished or replaced outright.
If you think this doesn't indicate Apple has a quality problem I don't know what you're thinking about. (They admitted it themselves and have a repair program that basically has their entire slate of MacBook products on permanent free repair for the foreseeable future)
And by the way, when you take your laptop to Apple, and they offer to replace the "Top Case" for your laptop for free, where do you think it's going? the battery probably goes to refurb, but a large portion of it is just getting junked because it has a genuine design issue to begin with.
Macbook Pro from 2008: Still boots iPhone 4 (2010): Still functioning (although obviously does not run latest OS) iPhone 5s (2013): Still functioning (running iOS 12 just fine) iPhone 7: (2016): Still flawless
Apple apparently DOES offer battery service for these, but it's $49 PER AirPod. If it was $49 for both I might be up for it.
Apple's battery service across the board is just too damn expensive. I get that it's the labor costs involved, but I wish they would put more thought into this.
I have three older iPads, a few older iPhones and a MacBook Air that are perfectly usable minus the batteries. but it would costs hundreds of dollars to replace them all so they just end up sitting in a bin because I don't have the heart to toss them.
I can't imagine the genius bar has tweezers and microscopes for battery replacements in-store...
It is the same bet they have made repeatedly with their phones. Smaller sim card (obsoleting old approaches) - removing headphone jack, switching to lighting, doing totally sealed (but durable) devices etc.
It's generally paid off - oddly people seem to prefer used apple products (ie, beleive in their durability) over used logitech headphones or android phones - so the actual life of apple products ends up being pretty long.
Apple's battery service fee is $49 for airpods and useful life is perhaps around 3 years, if you keep wanting to replace the batteries every three years. My quick sense is that most folks may retire their airpods after the second battery (6 years in) at the longer end.
So far their approach has paid of tremendously for them.
I am curious what other headphone providers are doing here. Ie, how easy is it to get a fresh set of batteries after 3 years that are of high quality and replace them. I've gotten burned replacing batteries in products with amazon replacements and the mfg sometimes doesn't even stock or sell new batteries for their devices so I've gone with Apple for now - if you go into their store for a new battery I've never had a problem with quality.
The question I have is if they are able to meaningfully recycle the used AirPods or if they just end up in the landfill?
Yes it's still wasteful, but one of the absolute least impactful places to start optimizing your life given how useful the things can be over their 2-3 year lifespan.
First they get sold as refurbished products in their primary market, or sold in 3rd world markets at a discount, and then they end up in landfills.
I've always just cut the old ones to fit and it's worked fine.
Needless to say, I said no thanks. I'm about ready to throw these away and I'll probably buy a pair of Sony headphones this time.
https://www.ifixit.com/Guide/Nintendo+DS+Lite+Battery+Replac...
and here's the battery that you can order for $15 on Nintendo's official store. https://store.nintendo.com/battery-pack-nintendo-ds-lite.htm...
The manager was explaining that on weeks when AirPods are in stock their sales in the electronics department more than double. The exact numbers he mentioned escape me but were staggering. The whole time people were loading thousand dollar TVs onto carts - and the AirPods alone were doing that much over again in sales.
Do you think most people would want to lose all their data if they lose their device?
What percentage of Airpods owners do you reckon _always_ have them inside their ears?
https://www.tickpick.com/musics-influence-on-sexual-behavior...
I don't think there's nearly enough evidence for this to be an _actual_ thing.
If they were being fancy I'm guessing you could use some buzzwords (AI etc. etc.) to combine the data along with the moisture content around the ear to determine whether someone is exercising automatically. (Assuming they don't already, my phone seems to be able to but not very accurately)
People keep repeating this almost like a PR slogan but is there any actual solid evidence that constantly measuring health data has a meaningful impact on average, healthy adults and is a reasonable thing to do?
A non-diabetic person does not need to constantly measure their glucose level, and if anything slight anomalies in otherwise asymptomatic people may very well create health scares or overburden the medical system with people getting things checked out that isn't a problem.
This is a very real trade-off already present for example when it comes to mammographies, with many studies suggesting the routine screening might be a net negative.
The economic incentive for the healthcare industry is very obvious when it comes to putting everyone on 24/7 surveillance, but is there any indication it meaningfully improves the life of individuals in general?
ISTR some studies that for certain measures, frequent measurement without specific indication of monitoring need tends to drive overtreatment and worse outcomes, not even considering things like mammograms where the measuring actually can contribute to the thing it detects.
There is still a problem with this PR, since everyone is talking about that, but technology is nowhere near to deliver on those promises. Hope the hype won't kill off real work in developing good sensors.
https://www.reddit.com/r/airpods/comments/e2gmyw/ear_infecti...
I then realized this was Apple's real reason for eliminating the headphone jack. It had nothing to do with courage. It was about eliminating a deeply ingrained user habit so they could solve the problem they themselves created. I wouldn't have bothered with the AirPods if my headphone jack had continued to function.
That said, I don't know if Apple's strategy bothers me. There are a lot of user behaviors rooted in history and old constraints rather than good usability. There are a lot of downsides, but as someone who views technology as ephemeral I don't know if it matters to me.
To do away with the point of failure that you so aptly illustrated by getting salt water in your phone?
I wouldn't have bothered with the AirPods if my headphone jack had continued to function.
That's you, though. There are clearly millions and millions of people who don't want wires.
Wires don't just work when they get tangled or broken.
Wireless doesn't just work when it runs out of batteries, gets glitches/interference, or is hassle to pair.
Apple was able to tip the 'just works' balance through good engineering.
That's Apple's point of failure. The rest of the industry (mostly) has worked out how to make a headphone jack water-resistant.
That's Apple's point of failure. The rest of the industry (mostly) has worked out how to make a headphone jack water-resistant, years before Apple made any phone water-resistant at that.
Yes, by removing the headphone jack on high-end phones, just like Apple did.
Let's not pretend this is an Apple vs. The Rest Of The Industry sort of thing. The whole sector is going that way; Apple just took the lead.
See also: Floppy drives.
No, this is clearly incorrect. As I said in my original comment, there were water-resistant phones with headphones jacks years before Apple released one without a headphone jack, and there are ones being released now as well. While Samsung removed a headphone jack for a generation of their flagship phones, the generations before and after were both water-resistant as well. Samsung's newest releases (S10 Lite and Note10 Lite) both have headphone jacks and are water-resistant.
From years ago: https://techcrunch.com/2014/02/27/apple-if-samsung-and-sony-...
But after having used Bluetooth headphones for a while, going back to wired headphones was pure hell.
For me going back to wired was amazing. I no longer had to charge my headphone to listen to my music. Want to output to the speaker? Just unplug them physically.
I'm sure the airpod support this much better than the Bluetooth headphone I had on Android, but my biggest pet peeve was shutting them down each time I put them in my pocket, or else any call would go to them.
Charging is mostly a nonissue due to the case having a battery. shutting down is as simple as putting them in the case.
There are downsides (Airpods are expensive and though they can last a few years in the end are a throwaway product), but not having a cable being in the way and pulling out the headphones is also something I'd consider a downside so there's that I guess.
Sure but we were talking about switching from bluetooth headphone to wired one, thus why I added that part even though we were on an Airpod thread.
> Charging is mostly a nonissue due to the case having a battery.
Which you still need to charge, the issue persist. Their battery life wasn't the issue, they could works multiple days without being charged, which just add to the issue because then it means I could go multiple days without charging then and then forgetting to do it.
> shutting down is as simple as putting them in the case
That's certainly a nice feature that would alleviate my biggest issue, that's for sure. I knew they would have fixed that or else they wouldn't be as popular, or at least, much more people would complains about that.
> not having a cable being in the way and pulling out the headphones is also something I'd consider a downside so there's that I guess.
Sure but that's a minor downside for me versus the issues I mentioned about wireless headphone. The only times I accidentally pulled down my cable was when I was training on a treadmill, which is also what made me buy bluetooth headphone in the first place. I stopped using them before stopping training...
They push us into a new shift in technology each time. It's like accelerating us by being a single large agent. No one else has the market presence. Suddenly I was able to buy Jabra earbuds that are pretty damned good but the equivalent of which cost twice or thrice as much.
I've always wanted ones like this, not the weird "around the back of the head like I can't keep my glasses on" ones that make me look like a dork and not the "sound quality is worthless and you look like a stock trader" jawbone ones. This is the best world.
* My hearing is a bit weird so with the right EQ they're better than pretty much anything other than actual speakers for me.
I don't know if I agree with this assessment. Apple is, to a fault, driven by the user experience of their products and what the "ideal" of a situation should be. It's very likely that AirPods, or some early variant, was discussed while Steve Jobs was at Apple and the conversation probably went something like:
"What would be the perfect user experience for listening to music on an iPhone?"
"I pick up my phone and hit play and the music plays directly into my ears."
AirPods are about as close as someone can get to buying the product, putting them in their ears, and immediately listening as you can get. They set themselves up as soon as you open their case and they automatically connect to the active audio device when you put them in your ears. No one would ever add a wired cable to that process unless they absolutely had to for technical reasons. The only way to make this even more ideal is that the listening device is already in your ear or they can beam the audio directly into your ear canal without some kind of device you insert.
Obviously that's not the case in private, at home, the car and at specialized aplications (ie medical), where audio tech is thriving.
Note: I'm talking about earphones/earbuds exclusively, headphones are fine for obvious reasons. Also some types of earphones (designed for sports) that have "ear-hooks" behind the ear are fine since the hooks will keep them in place.
Note 2: my ears don't have the "bump" (not sure what the scientific term is) that is circled in red in this picture https://imgur.com/a/CJv20Zu
Edit: that bump that I don't have is called "Antitragus" https://elementsofmorphology.nih.gov/anatomy-ear.shtml
(Plus, phones that leak audio seem rude in public places.)
I expect to be the odd guy still using over-ear headphones at some point. When everybody just gets implants. Or maybe I'll just join the crowd when my hearing gets worse. Wouldn't want to miss out on music would I?
I have to use earbuds with a stiff silicone shroud that I can shove deep enough on my ear canal that they can't fall out. I couldn't even get the hard plastic Apple earbuds to balance in my ear, they just fell right out.
I would have guessed Watch but it looks like I'm wrong. Pretty astonishing that people will throw an extra quarter on top of the price of their phone for this, especially given that I've used noise cancelling headphones before. My guess would have been that removing the wire would only make a small difference.
I guess the market is there to discover this kind of thing. Kudos to Apple for finding this.
- I can carry the little dental-floss-case around with me everywhere in my pocket. Even if I don't plan on using them, I have them there just in case. Especially when it comes to noise-cancelling, this has a major effect on day-to-day life for me as unexpected use cases pop up.
- It's not just the lack of a wire: one entire step is eliminated from starting and stopping using your headphones. You just put them in your ears, or take them out. There's no messing with a cord or even a menu on your phone. Something easy is made effortless, which matters.
- Once in, they stay out of the way so well that you can leave them in even if you're not using them. Then when you do unexpectedly decide to watch a video, or take a call, your phone is already plugged directly into your headspace, no extra step necessary.
- All the little details. The fact that taking one out of your ear pauses your media and placing it back in resumes it is essential for wearing them passively while out and about; ordering a coffee, etc. No fumbling with your phone for a pause button; the social signal for "I'm listening" is paired with what you want your media to be doing at that moment.
All of this combines into an experience so frictionless it's mindblowing.
But compared to the iPhone it looks small so people dismiss it.
One more thing to consider, Apple Watch works with iPhones only. It might have changed now, but given how integrated with apple ecosystem the watch is, i doubt it is anything but a weak neutered version of the iphone+apple watch experience.
Airpods, on the other hand, work great with Android. The only neutered “features” are those that i dont consider vital at all (like being able to rename the display name of your airpods that gets sent to devices attempting to pair with them).
That's all that's stopping me from buying this and other premium products. I love premium products but not if I have to replace them every year.
Honestly a little surprised that Airpods would be so successful.
Lol, or they're using other Bluetooth headphones?
LOL indeed, is this what counts as market research/insight?
1. Initial pairing by simply opening the case instead of doing it through bluetooth settings (only done once anyways). 2. To check the battery, you need to install a separate app. 3. Activating Siri through a button press on airpods. 4. Single airpod listening mode. 5. Automatic ear detection (according to the article I read, cannot remember whether that was the case back when I actually used it).
As for noise canceling controls and such, you might have to do some googling, because I only tested Android with original airpods, before pro version was available. But I have a few friends who bought pros for their Android phones specifically for noise canceling, so I assume it works fine.
Pros: I think that the overall design/form-factor is the true winner. The conveniently pocketable charging case, and the ability to wear them during physical activities without falling out, without the need for annoying straps etc is a huge win. Seriously. My hobby is skateboarding, and I have taken countless falls, tons of high-impact activity, and have never once had them fall out. Being free of wires also helps this. The pairing capabilities are fine (Mac and Iphone user), but I agree with what others are saying in that other options also handle this (almost) as well. I switching from IOS to Mac to be mostly seamless, but sometimes have issues switching from Mac to IOS. The sound quality is, meh, but this is Bluetooth, if you want audiophile quality, you must look for wired.
Cons: One major gripe I have with the Airpods is that, while using 'Find-My' works great if you lost an Airpod outside the case (while paired), it does not work at all when the pods are in the case. I understand the charging case has no speaker, therefore no good way to alert, but if Apple had this feature on a new version, it might be enough to make me buy them before my current Airpods reach EOL. My second complaint, is that I feel like Apple is under-utilizing them as an input device for IOS/Mac. You have the capability of summoning siri, and skipping tracks, but you can't do both on a single pod. This design is bad UX for people like me, who typically only use 1 pod at a given time. I also think it would be nice to adjust volume with a gesture. I also get that Apple probably doesn't want to have feature overlap between Airpods and Apple watch, but I digress.
Overall, despite some gripes, I don't really see any better options at this time for what I need them to do. When my Gen 1s die, I will shell out for new ones. I hope that Apple doesn't just rest on their laurels and actually adds some new features/capabilities on subsequent releases, but I'm not holding my breath.
I think most of HN think of the watch as either a thing that will never happen or they think it peaked. But not only do I think that I could likely go a day without having my actual phone with me, I think this is only the beginning for that form factor.
I mean, consider that: handoff is here, and works.
Airpods mean external peripherals can be attached seamlessly.
It supports LTE and Streaming music.
The future I see, phones as they currently exist become tablets, and watches are the new phone.
Then we get airpods and I'm sort of stunned how small they actually are. I just wish the battery was more easily replaceable.
With AirPods, an Apple Watch Is good for Audible books, podcasts, and music.
I used to think that it was cool to just take an iPhone on a trip and be connected. Now, an Apple Watch with AirPods can suffice. For travel the only thing missing from the Apple Watch is not being able to read eBooks which is why AirPods and Audible fill an important use case.
Voice control gets better all the time and our always carry digital device can get very small.
A market research is due by Apple. This is the first Apple product that is compatible outside its own ecosystem, and my guess is that this is having a very positive impact on sales. Steve old "closed ecosystem" adage might be doing more bad than good.
Conceptually, it's already the next big thing. Will it be Apple's next big thing? Probably yes, but in a heavily competitive marketplace.
(so I agree, they're great IF you're already using at least the iPhone).
I had a coworker who used them for calls and he talked me into buying them. Once I started using them I realized how much I enjoyed using them over wired headphones and how well they worked compared to other Bluetooth devices, especially older headsets.
The only negative for me is that the Pro model didn't exist when I bought my Airpods, and the regular model has poor sound isolation--fine if you are at home, in a office, etc., but terrible on the street or on a plane.
Even better, if you put that earbud back in it then continues playing in both ears - which makes it a perfect intuitive enhancement of the physical actions you'd already take to talk to somebody while you have earbuds in.
The battery life is also rubbish, they regularly fall out of my ears and they don't work with my (non-Apple) MP3 player.
Giving credit where it's due, though, the microphone quality for phone calls is exceptional given the orientation and how far away they sit from your mouth.
Otherwise, I really don't get understand why these things are so popular (which just shows how little I know about consumer goods and marketing). Mine were gifted to me, but mostly go unused for the reasons above. I probably wouldn't complain if they were $50 a set, but I'd never dip into my own pocket for whatever obscene amount they cost now ($200?).
These hurt my right ear slightly. The audio sometimes stutters. Sometimes the battery drains in one very quickly but not the other, or there's some other bug causing the audio to go out in one ear. Putting them in and taking them out of the case is awkward. Keeping them charged is a responsibility.
The $8 wired earbuds I had before never had any of these problems. And I was never worried about losing them. I saw them being wired as a pro, not a con. I'm going back to those. I can't believe anyone pays $250 for these. I couldn't believe paying $50.
Obviously a million times easier said than done, but has to be a better margin business than where they currently are and would be good lock in.
I feel like every gadget being in one is gonna start breaking down now that software interop is more of a thing.
We got a free one with our YouTube Premium subscription, another free one with our Spotify Family Plan, and another free one from our ISP (though I’m not sure if that was paid for by google or the ISP).
The only reason they don't sell a TV for $200 is they already get all that data from the current TV providers. Chromebooks at $99? Sure, why not.
And eventually nobody can compete. Users must be in google, or amazons ecosystem or be super rich to avoid it. Companies must hope that google or amazon never move into their space because they can be obliterated. This is a "kinder" version of what microsoft got anti-trusted for in the 90s.
I'm not a fan of smart tv apps for all of the reasons discussed on HN, but they work so much better for me than Chromecast I've started using those instead whenever possible.
The smartphone has a huge advantage: you only need to have 1 device in your pocket to do everything. Not having to go get something from another room may not seem like a big deal but I think it really is. (Or I am just lazy.)
For example, to use the parent cliche, my sister got my father AirPods this Christmas despite me saying it is probably a bad idea. And it has gone unused because he doesn't grok Bluetooth even in the simplified AirPod way (also, his iPhone is too old to support it natively). But if I gave him a pair of headphones and said "press this button, it will play Van Morrison and Sly Stone", he would use it in a heartbeat.
I can't believe this feature is not standard on today's headphone products, especially digital ones.
edit: Thanks for the responses. Looks like Airpods pro do have this feature. Thumbs up!
The out-of-the-box experience for Sonos is Apple like. Yes, there are forums where users have issues, and so does Apple.
If Apple were to acquire Sonos, it would speed things up a bit.
The same goes for Apple and Airpods.
More interesting and better for the world if we apply that to governments rather than companies :)
Under that plan, the best funded parts of the government would be the ones that benefit rich people only.
Then again, considering the intelligence and temperament of the average person, I think in short order we'd have amazing playgrounds and free hot dog stands everywhere, all under the flag of the hammer and sickle.
> A World Bank paper suggests that participatory budgeting has led to direct improvements in facilities in Porto Alegre. For example, sewer and water connections increased from 75% of households in 1988 to 98% in 1997. The number of schools quadrupled since 1986. http://siteresources.worldbank.org/INTEMPOWERMENT/Resources/... (English)
Seems to also have been implemented in quite some places
> By 2001, more than 100 cities in Brazil had implemented PB, while in 2015, thousands of variations have been implemented in the Americas, Africa, Asia and Europe http://www.publicdeliberation.net/jpd/vol8/iss2/art8/
Would be interesting to see how it impacted those places
I use $15 bluetooth earbuds cause I don't want to worry about losing them.
[0] EarBuddyz 2.0 Ear Hooks and Covers Accessories Compatible with Apple AirPods 1 & AirPods 2 or EarPods Headphones/ Earphones/ Earbuds (3 Pairs) (Clear) https://www.amazon.com/dp/B019BREFE4/ref=cm_sw_r_cp_api_i_EJ...
They’re ridiculously low friction. Stick them in your ears and they’re on and paired and ready. Take them out and they’re off. Store them and they’re charging. Trivial to swap them between Apple devices, easy to pair the first time.
And they sound great considering their size.
They’re little magic gizmos that make me (and millions of others) happy because they work so well.
Edit: that's a good thing
> Apple may launch an operating system for AirPods in 2020, and apps like TTYL and Yac are already creating buzz as audio-first applications.
Apple being Apple, this integration will likely only work with airpods. But I'm with you. I'd rather have great sounding music. I have an android phone and $60 earbuds, both of which support the LDAC 990kbps standard. This sounds much better than when I pair the same earbuds with my Macbook using AAC.
...until Airpods get an eSIM (like apple watches) and become standalone products, they'll be earphones. Ear-phones, geddit? Telephones for your ears, they'll be like... oh never mind.
I wonder what's the ratio among the owners, who bought vs. who received them as a gift.
"Wires are annoying" and "other Bluetooth headphones suck" were not problems created by Apple.
That idea of transporting yourself to another location through the use of sound is absolutely fascinating. I think developers should and will start to consider how sound enhances existing experiences, and how new experiences can come from looking at audio output and input as tools to be used to reach the user.
Sound has kind of been neglected in more recent times in technology, with apps and operating systems making fewer sounds then they did in the past, since sounds are often intrusive to whatever other thing the user is listening to. But sound has the potential to communicate completely different ideas and experiences to users and that idea in the article to me is one prime example of that sort of interaction that only works through sound.
I seem to remember that Microsoft released an app for the iPhone that is a map service, but it works on sound only because it's designed for blind people.
Thinking about it... I probably make more money than Spotify, Twitter, Snapchat and shopify.
I bet almost any of apples products could be similarly compared.
I would expect Apple to make more out the AirPods after they force those stuck on iPhone 6S's or SE's to upgrade. Revenue-wise, it almost unfair to begin comparing with the revenues with any of those mentioned companies. It just puts things into perspective of how 'successful' the AirPods have become for Apple.