It's a crowded market. For me, you need to tell me on the homepage how you're different.
"Never do another status report" is aimed at people doing status reports. That's not me :)
"Organizing your team" does sound interesting to me, that's what I want.
"SharedStatus is an online tool for helping you collaborate with your team members, assign tasks to people, keep projects focused and up to date and provide on demand status reports that can be presented to your management team or clients." -> that's bad writing. Let's start at the beginning: "SharedStatus is an online tool", yes we know, "for helping you collaborate with your team members", passive voice not good. Replace that entire sentence with "Collaborate with your team". You're saying the same. And now that it's shorter, you may realize that you're not saying much. "Keep projects focused and up to date and ", right, this sentence is really starting to ramble ("and and and"). Etc.
So my first step would be to really rewrite the sales pages and focus on why I would try you out. You have to convince me you're not just another basecamp. And explain me how and why. Lots of writing :)
Good luck!
One of the ways we wanted to approach this space was to address the pain point of status reports; people spend time putting them together, then waste a lot of time sitting in meetings reviewing them. I still feel it's a space, though it may not appeal to everyone. Rather than be one of N "project management" tools, we were hoping to become synonymous with helping eliminate the status report / meeting mindset.