I'm not the most technical person but I could easily understand the purpose of the program by quickly scanning the webpage. The combo "clear headline + demo screenshot" is all that's required to explain what the product features are, and how I, as a user, can benefit from this product. There is even a blob of text available under each screenshot, for those who want to know a little bit more. (Reminds of "The obvious, the easy, and the possible" [1])
A lot of landing pages of SaaS products and other tech-related websites could benefit a lot from this "old" but straightforward approach, instead of trying to sell you a better lifestyle with "Be productive" or "Break free" or "Solve all your issues" marketing headlines.
[1]: https://signalvnoise.com/posts/3047-the-obvious-the-easy-and...