The whole VPN they ran that tracks kids ... that's not even a mystery as far as being a terrible idea.
Then Apple told them to knock it off.
So Facebook renamed it (sloppily too) and put it up on the app store again until they got caught again.
Kids, users, other companies, they don't care.
How can a PR person even craft a response like "hey we did wrong but we're sure we won't ... well yeah we probabbly will do that again, maybe immediately"