Alcohol culture differs per region. In most western Europe countries (Netherlands, Germany) alcohol free / low-ABV beer has been gaining a lot of popularity. More and more people, myself included, prefer alcohol free over regular beer, because you get the social benefits without the all the downsides of alcohol.
However, during my visit to Canada last year I asked a waiter at a bar for an alcohol free beer and she basically made fun of me. Making the "that's like sex without an orgasm" joke.