Discrimination is not right because you think you have the right motives, the law is also very clear about this.
That's literally what affirmative action is.
No, it's not. Affirmative action does not prevent any company from hiring any white/male/etc. people. All it does is preclude them from hiring only such people when there are qualified minority applicants. Equating a preference (even a mandatory one) to a total exclusion is specious, as is equating situations with and without specific ability-to-perform requirements. It's a false analogy.
That is affirmative action. Don't believe it? Look at the data unearthed from admissions data provided during the Harvard AA lawsuit. Asians must pass a much higher bar than certain other groups.
The question is, if it's not ok for the Country Club, why is it ok for Universities?
This is the government FORCING affirmative action and is most likely unconstitutional.