I too, wonder about this.
The article starts with:
> Some infectious disease experts
But only two experts quoted in the article predict a potential pandemic.
The main worry, though is that it's infectious while asymptomatic, which apparently was not the case with SARS:
> Tools like quarantine and isolation—which were key to controlling SARS—are unlikely stop spread of a virus that can transmit during the period from infection to symptoms, experts say.
Also, of those who died, how many were weak/immunocompromised to begin with, and how many were healthy adults?