Sticking up almost any wire more than a few wavelengths long will collect a reasonable amount of a strong signal. A truly resonant antenna for the frequency you're interested is a lot better, but not that helpful for general HDTV viewing where the frequencies range all over VHF and UHF.
One of the amazing things I've learned from years of ham radio is how many unseen and unpredictable things affect radio signals. You can move your antenna twelve inches to the left and lose a signal completely, especially inside a structure. Or an airplane flying overhead can reflect enough "multipath" signal to wreck your TV viewing for 30 seconds. Of course your own body blocks a lot of signal and is capacitively coupled to the antenna system as you adjust it. So if you're playing with an HDTV antenna and are too young to remember the fun of constantly adjusting TV rabbit ears, just keep tweaking until you get a good signal.