I love the Bill Murray quote, and I've been living by this, also from the article: "You want everyone to know your name and no one to know your face.” It really seems to affect people that I don't post selfies and pics of myself anywhere....second to requests to be put in contact with the famous person to whom I'm obviously connected, people really want to know what I look like. As someone who is fairly private as well as nothing special in the looks dept, I'm in no rush. I'm googleable because of the absurd name under which I started, but most people can't or won't put in the effort.
I've definitely concluded that in my particular case, some respectable form of following on IG is necessary (I'm a photographer) and I certainly won't get rich, but damn I was utterly not ready for nor was I expecting 5-screen-long tales of woe and death and disease and pleas for help and mercy along with the same kind of "I know what you did and I'll expose you" shit several times a week.