Saying "again" has zero bearing on frequency, unless you mean to suggest that every single action that MS and it's individual employees take are "shady stuff," continuously, without exception.
It's a matter of corporate strategy and has nothing to do with each worker.
It doesn't have to suggest all actions, only re-occurring behavior. Microsoft had a well deserved reputation as a grim reaper in the tech industry.
http://www.ecis.eu/documents/Finalversion_Consumerchoicepape...