When I signed up last year for a WebOS developer account, I was shocked at how much I had to go through. This included giving my company info, EIN, and a declaration of if I was developing for open or closed source apps.
All I wanted was to download the SDK and experiment. Palm should have saved all the corporate declarations for when I actually want to publish an app.
That said, this frustration is the opposite of the experience using the Pre, which I find very well done.