We considered an open approach, but we then watched numerous small companies die trying to convince standards bodies to adopt their innovations. Like, raised money, convinced nobody, stagnated or died, and highly paid engineers at BigCos that were unintentionally unempathetic to the excitable new founders — whose dreams just evaporated in smoke — kept attending open spec design-by-committee meetings with little forward progress.
So we decided to work directly with API companies — not standards bodies — and figure out how to deliver the right product(s) to solve real customer needs.
That’s all there is to it. We stand on the shoulders of giants and we certainly love working with companies that adhere to existing standards — as mentioned, the things we’ve contributed are completely compatible! We don’t have an ego about our specifications, we just have a desire to deliver value and not die — and waste the most productive years of our lives — waiting on standards bodies.