To be honest I only posted this because I am highly confused and disturbed by it. I frankly could not understand the site and I can't tell whether its satire or legitimate. Could someone please explain what's going on here?
If you didn't have to sign up to try it online, I'd feed it this for a working title: Supercharge how you make content with Big Bird
It would be interesting then to see what it churns out, and at the very least, would answer your question. Looking at the examples, I think it's a joke. But alas, it is pretty hard to tell these days.