Definitely that is a thing. My kid is 3 - this is something we've wrestled with ourselves. A niche business idea, but I think it has validity. Checking Trustle out!
I dig the elephant motif, I just like elephants, and it's cute.
Let's see. Working through signup flow.
Picking the Coach - I don't know these people. I'd suggest that the initial assignment be done on Trustle-side. It seems that the essential differentiator of the three options I am initially presented with are the times they are available. Which is _unfair_ to these highly educated professionals IMO. I would like to understand the key differences between one coach and another beyond the statements - despite reading a certain amount of child development works, I don't per se understand clearly the specialist jargon.
The other thing that gives me pause is the cost - I don't have a way to do an evaluation besides dropping $70. Which isn't that much in the grand scheme of things, but it's more than, e.g., a typical dinner for two. I can imagine that there are a wide variety of effective general philosophies and, like talk therapists, some therapists are more effective for some people than others. This feeds back to the prior paragraph - it's easier to be confident in payment if you understand the approach of the coach, that it will work for your family.
On the evaluation - we offer a 30-day no questions asked money-back guarantee. Do you think a 'free intro call' or similar would feel better?
So my perspective on that is "I'll forget", because the cancellation is something on my shoulders. I'd rather have a free intake/lightweight coach session, where we feel each other out, and move forward from there, where we get charged if we continue, or not charged if not. That's a model I've seen for talk counseling.
I don't know what's the best for you as a company, though. Pricing is ticklish for consumer services, and I'm sure its even worse for health oriented services.