Is this what it looks like to me?

Businesses don't sign up, GoFundMe gets slapped on their Yelp pages, and they have to "claim" the money (without possibly even knowing it is there?).

Meaning all the "unclaimed" money sits in a nice pool for Yelp to happily earn interest on, invest with, or do other things? Or does this money stay with GoFundMe?

If it goes to Yelp and waits to be "claimed", this is indeed outrageous and is not intended to "help" anyone but themselves.

That can't be how it works, or legal, so I must have missed something. Hopefully.