The idea will probably lodge itself in our minds, but in practice there are no masks to buy, so we can't even start getting used to it.
Not to mention, you look out over the next 50-100 years, you gotta be concerned about biological warfare. Having a population that knows how to handle a pandemic keeps the non-science-fiction viruses at bay pretty well.
It isn't as good as the real thing, but done at the population level I expect it would lower the reproductive value of the virus and thus help flatten the curve.
sorry is there a youtube video for this. Just want to make sure i don't make a mistake.