To note, Krebs has ~700 sites listed. Go ahead and ctrl+F for a city near you to see. The format of each of them is pretty cookie-cutter but the articles and pictures had a lot of work put into them.
For instance, here is one: https://metroeastsun.com/
Looking at this, I would never suspect that it was just a fraud. Looking at the headlines for the articles, it's pretty corruption heavy and seems to have a thing about government workers being paid, also a lot of white people smiling or pointing fingers while in suits. TinEye reports that the few photos that I bothered to check are all unique, whatever that may mean. Googling for lines in a few of the articles gets you back to that site and not others. Still, it's not even remotely out of line, just a bit odd when you look at it.
But we know it's not just odd, we know it's fake news. Even a bit of digging on the articles and photos points to it passing a sniff test. Without Krebs telling me that it stunk like a fish market, I'd never know.