The Macbook 12" was pretty clearly targeted at someone like me, who during normal times was traveling something like 1/3 of the time and really isn't very price sensitive. To be honest, I'm not sure why there isn't a bigger market for a premium 11" to 12" laptop. A 2 pound 13" laptop like the Pixelbook Go isn't bad for travel but I'd still probably go with something a bit smaller if a good option were available.