I get the impression (albeit as somebody with nothing to do with the industry) that studios aren't very excited about another generation of hardware because it already takes a huge amount of resources to make a current-generation blockbuster, and profit is not alway guaranteed. The demo is completely amazing and I loved it, but if it "took about three months for 12 programmers and artists to build" this 2 minute scene, surely this is beyond the limit of what a studio will undertake for a full length production? Or am I underestimating the horsepower of the studios today?