The company trying to buy .org was planning to raise prices.
(You could have googled this.)
(You could have googled this.)
It's not like .org lives in a bubble. There are many other TLDs that they have to compete with on price.
Capitalism + the underpinnings of the Internet don’t exactly play well together (hence the need for clearly defined net neutrality codified by law). And arbitrarily raising prices on already existing domains registered by people and non-profits who bought in when there were rules in place about such prices is actually wrong.