Of course, on the one hand we do want you to opt in to tracking. This is a marketing site, after all. If you're actually interested in the product, tracking helps us understand who is interested and why, which in turn allows us to improve the product and reach more potential users. If you're not interested in the product, you don't need to click yes and there is no problem – because presumably you won't be spending very much time on the landing page for a product you're not interested in.
I think a landing page like this one is slightly different from, say, a big cookie banner on a news website, as the intent is not really for you to be spending a lot of time reading content on this site.