I follow these rules:
1) if I never signed up goes immediately to SPAM
2) if I did signed up I make the effort of going through their unsubscribe procedure
3) if I still get emails after (2) goes to SPAM
1) if I never signed up goes immediately to SPAM
2) if I did signed up I make the effort of going through their unsubscribe procedure
3) if I still get emails after (2) goes to SPAM
Profit!
https://www.ftc.gov/tips-advice/business-center/guidance/can...
Each violation of the CAN SPAM act can be met with huuuuuuuuge fines.
If I get an email from an email I don't want legitimate company, I unsubscribe and never have to worry about getting non-transactional email from them anymore. I _do_ still get transactional emails from them, because I didn't misclassify them as unsolicited.
1) If I never signed up goes immediately to SPAM.
2) If I did signed up I make the effort of going through their unsubscribe procedure.
3.1) If I still get e-mails after (2), I file a request for my personal data under the GDPR (EU citizen here).
3.2) Once I got that, I use the GDPR to delete all of the data associated with my account / e-mail address.
4) If I still get e-mails after (3), it goes to SPAM.
With step 3, I hope that I can make them notice their bad behaviour. My goal is to drive up the costs of that behaviour (so they get incentivised to change it). Also, I'm generally interested in the personal data that a service has associated with me.
It costs them nothing to process your request - you're wasting far more of your time crafting the request than of theirs.
Note that I'm also doing this because I'm interested in the data, so its much less waste of time.
* Message body contains "unsubscribe" -> Skip inbox, archive
* Message body contains "webinar" -> Skip inbox, mark as spam