"The way a tool is used is the way that is encouraged by the tool."

Knuth is one of the most perfectionist computer scientists out there, and he still got it wrong.

The market economics are simply not in the favour of people doing extra work, and no amount of shaming will get that to change.

The alternative needs to be designed with accessibility builtin, and with decidability/markup as a conscious design choice.

We have such a format, HTML. The chances to get academics to use HTML with the coming open access wave are much better than getting them to rewrite all of their TeX templates.