Ultimately you have to vote with your wallet.
Ultimately you have to vote with your wallet.
Voting with your wallet is another possible approach, but that only works if the lost revenue from all the people who care enough to leave can offset the extra profits FB is making by being evil.
FWIW I deactivated my account over a year ago and never looked back, but I did that more out of concern for my own mental health than anything else, and I'm under no illusions that my solitary gesture will make much difference in the grand scheme of things.
This is also the argument against voting, recycling, and wearing a covid mask. Collective action is hard.
I did originally hope that my leaving FB might inspire others to leave too and have some kind of ripple effect, but over a year has passed and nobody else I know has followed my lead, and it’s really hard to imagine that the tiny difference in ad revenue from my absence affects the decision making at a company like that in any way whatsoever.