It's easy how Disney and Twitter would be a bad fit, but don't forget that Hasbro (toy company) owns Death Row Records home to a group N.W.A. where the "N" stands for the "n-word". https://nypost.com/2019/08/25/hasbro-acquires-gangster-rap-l...
Their most defining album is probably Straight Outta Comptom from 1988. [2] TL;DR these people are one of the pioneers of west side hip-hop, and gangsta rap in general.
What's in a name? Rap music is filled with controversy. Apple bought Dr Dre's Beats, too. Dr Dre was one of the founders of Death Row records.
As a non-American, I find the name "Death Row records" more intimidating than N.W.A. or what it stands for, btw.
[1] https://www.discogs.com/artist/13726-NWA
[2] https://www.discogs.com/NWA-Straight-Outta-Compton/master/26...