Well, there are gradations to "the wider world". I don't know about you, but I read a lot of stuff that's way outside my area. That's why I hang out here. There's a huge gulf between "suitable for mainstream TV" and the opaque and overly compacted research paper. Places like New Scientist and Ars Technica fill this gap to some extent, but they tend to oversimplify to appeal to a wider audience. I'd rather hear it from the authors in an only slightly dumbed down form.