A hot new startup called “Google” (1999)

I remember this like yesterday.

The net loss for Google in 2000 does not seems to be that high: http://web.archive.org/web/20110709150010/http://www.sec.gov...

There was nothing wrong with AdWords in terms of privacy in 2001, but Larry/Sergey should have been considering alternatives to it if at all possible.

Getting rid of projects like the Google Toolbar would likely have helped a lot by reducing expenses: http://web.archive.org/web/20010330065621/http://toolbar.goo...

Anyone remember the Google Search Appliance for example?

Google IPOed in 2004 with 99% of revenue being ads, which caused problems during the 2007-2008 recession https://wiki.fuckoffgoogle.de/index.php?title=Google_Agonize...