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Experience taught me the opposite: If nobody have implemented your product idea, most likely it is because there is no need for your idea. If you don't find any competition - quit. The way you are going to be executing on an "idea" is what counts. Seldom is the case that the first one implementing the idea is the one that ends up taking over most of the market.

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Being too much behind a product idea is doubly bad, because an idea isn't a business. You need some plan for how that'll progress over time, or how does any delivery, licensing, or potential investment get managed?

I'm about 1.5y into a startup that's picking up steam, and I've stopped feeling worried about similar "ideas". We have a plan for who wants our product, what they care about, and how much they'll pay for it. We have an platform that can be used to support a plethora of unique marketable products. We have a sales team in place. There's so much more going on than the original "what if we used version control thinking with contracts and legal knowledge?"

You're probably right, if the main goal is to earn money. Still, it's also like telling Edison that he should quit looking for a commercially feasible design for an electric light bulb. We need both types of entrepreneurs and people, both the types who persevere in seeing an idea through, even if they're alone in thinking it's a good idea, and the types who "merely" improve on existing ideas and products.

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