I dug around my email box and I think this is the one: http://www.errant.me.uk/code/snip/10
It was long. And very odd.
I'm kinda used to that from Appsumo by now so it didn't really register for me. Truth be told, I just clicked through to see the offer straight away and ignored the rest as TL;DR. Reading it now.. the nicest description I can come up with is "rambling"
EDIT: Patio11 has a point about the formatting :) so: http://errant.me.uk/appsumo.html