It uses too many words to explain a straightforward concept: You hand your cash over to a bank, in exchange they give you an IOU. They give out IOU's far in excess of the amount of cash assets they actually hold.
The concept of "short-term promises in exchange for long-term promises" was a bit more illuminating.
It might also be misleading to say the bank takes ownership of your deposits. More accurate to say they take custody, given the strong fiduciary obligations the transaction imposes on them (at least in developed economies).
The intrusive sign-up-to-subscribe form a mere few paragraphs in doesn't win the author any love from me, and while I don't generally mind mspaint-flavored art I found the annotated illustrations somewhat amateur. The whole article feels like it was written by a youth who just discovered the concept of fractional reserve banking and wants to educate the world.