Can you support this with a counter example? This statement by itself is a bit of a tease!
If he's basing his comment on the source, he probably means that Apple has a higher market cap.
If anything he would mean Pepsi, which is twice as big as Coca Cola (based on revenue). However, that you immediately think about Coca-Cola speaks for their superior branding.
Is that based on soft drink revenues or because Pepsi owns dozens of other non soft drink companies?
why? coke is easily the most recognized brand on the planet.