timely as i’m about to figure out how to host online courses for my productivity coaching business. your explanation makes a lot of sense. from a podcast with austin alred of lambda school, i heard that live courses boosted engagement dramatically.

pre-recorded content is attractive because it’s one and done and doesn’t require management beyond occasionally updating. a bunch of creators are looking to decouple time from income. productivity youtuber with sub 1mil followers is making 1k+ per month from one course on skillshare.

since pre-recorded stuff is passive income vs live presentation is active, i think it would be helpful for you to communicate the monetary (hopefully positive) impact of doing live courses versus a pre-recorded ones.