From my basic understanding is that Buzzfeed != Buzzfeed News. News is apparently a well run organization and it’s a shame that it uses the same brand for this very reason.
I'm sure they must have had a conversation on the trade-off of having a "known name" attached to their investigative journalism wing and that very "known name" causing them to be negatively associated with vacuous listicles. Maybe once Buzzfeed News becomes a brand strong enough to stand on its own it'll be spun off as a separate organization altogether.
IIRC, one of the reasons Buzzfeed News exists was to counter the negative associations with the Buzzfeed brand and its vacuous listicles.
Yes but Buzzfeed News has also been caught asking Buzzfeed to report a story so Buzzfeed news can do the "According to Buzzfeed...." kind of game.
I hadn't heard of this, can you link a news story or something about it?