Huge need for a simple web application for doctors

The problem with the apps described in the article is that they've attempted to make as much money as possible, instead of figuring out how to serve patients better.

My doctor doesn't charge my $30 for a phone call, or to give me a prescription. Doing it online benefits both of us...so why would I pay extra for it?

I know a company in Norcross, GA doing web apps for doctors submitting insurance claims, so there's definitely some traction for webapps in the docs' offices.

If someone decides to run with this, let me know, and I'll pass along a few connections.