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YouTube does pay an order of magnitude more per view, but the average YouTube video is two orders of magnitude longer than a TikTok video, so this compares very favourably to YouTube.

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I believe your valuation discounts the persuasive storytelling value of the YT’s “longerish” content.

Not the greatest comparison, but YT : TikTok :: TV ad industry (2019-$70B) : Print Magazine (2019-$15B)

[0] https://www.marketingcharts.com/advertising-trends-108995

I'm just comparing the rates per view to the amount of time it takes to both make and consume content. That analysis results in the conclusion that TikTok is as or more profitable for content creators.

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