However, my hazy understanding from psych lectures years past is that similar experiments have already happened and the results are in. University achievement was found to be correlated with big 5 consciousness and IQ. (I can’t remember the effect sizes.) I have no idea how well the US collage admissions process selects for those traits. I’d love to be proven wrong, but I would bet money a lottery would lower the average academic achievement of collage graduates.
(Edit: first result on google scholar talks about the positive correlation between GPA and consciousness: https://onlinelibrary.wiley.com/doi/pdf/10.1002/per.732 )