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judge2020

For reference, YT Premium is $16 on iOS[0] but $12 directly[1].

0: https://lh3.googleusercontent.com/pw/ACtC-3dznQemACWzb2tbYfd...

The developer chooses if the price should be different or not. In that case, Youtube decided that the users should pay the 30 percent Apple tax.

Yes - and YT is still losing money on that transaction. $16 will become $11.20 after apple takes their cut.

After payment processor fees on other platforms, I assume the resulting profit should be really close.

Unless Google has a sweetheart deal like Amazon.

YT likely doesn't have the 15% deal that is available for tv/movie streaming platforms, and they don't do annual subscriptions so they don't get 15% on second year subscriptions either.

YouTube still gets the 15% deal. You don't have to offer annual subscriptions to get it. The only requirement is, that it's auto-renewing.

> During a subscriber’s first year of service, you receive 70% of the subscription price at each billing cycle, minus applicable taxes. After a subscriber accumulates one year of paid service, your net revenue increases to 85% of the subscription price, minus applicable taxes.

Source: https://developer.apple.com/app-store/subscriptions/#revenue...

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