It caught me off guard too. The company is UK-based so it's probably a British colloquialism.
"Korn was a Nu Metal band"
"Korn were made up of musicians of very different backgrounds"
Still incorrect to my understanding of how English works.
I wonder if a company with a well known single owner (amazon/bezos, spacex/musk) is also thought of as a group Or a person subconsciously.
Two countries separated by a common language