Wal-Mart wants $98 a year to tell me they are out of stock, don’t ship to my area code, and I need to come to them? Prime Video alone is worth the cost of Prime, never mind that Amazon sells everything I want and need, and ship it to my home next day for free. I did my first Amazon Fresh order recently, loved that they used frozen water bottles to cool perishables, got fresh bread for the first time since the pandemic started. Now if the liquor stores will just deliver - there are 19 liquor stores within a three mile radius of me, only three have web sites, only one delivers (and only through Drizly), selection is limited. Amazon UK ships alcohol, hopefully US will too one day.