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Or Rupert is putting a lot of pressure on them to get this done?

What's Rupert's next move then? He's not stupid and had to anticipate this response as well.

Other companies go out of business while his can ride it out.

Good point of discussion. Here are a couple of possible paths:

1. Rupert gets paid from Facebook and Google. Rupert wins. 2. News results get blocked on Google and Facebook. People in Australia go to Rupert's sites directly. Rupert wins.

Rupert is currently 89. I would give his reign 5 - 10 more years at most. Really curious what will happen then.

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